Wicklow wolf tap room

Established in 2014, Wicklow Wolf is one of Ireland's leading craft breweries. As a brand dedicated to brewing exceptional beer in a sustainable way, Wicklow Wolf wanted to bring their purpose to life in its own dedicated space.

 
 
 
 
 
 
 

Anekdote created the Taproom, a multifunctional retail environment that invites customers into the home of Wicklow Wolf. Combining retail with hospitality, the space welcomes customers to experience and interact with the brand and its products.

 
 

The design is based upon the Wicklow Wolf story, their passion for craft beer, sustainability and an honest approach to everything they do. Using reclaimed, and environmentally friendly materials, Anekdote created a space that celebrates the authenticity behind the brand and its products.

 
 
 
 

WHAT OUR CLIENTS SAY

“When undertaking a new fit-out and design of something that you have been planning for many months it can be easy to get caught up with inspiration from Instagram, Pinterest and from visits to other venues. When we looked at putting together a brief for the new Wicklow Wolf Taproom at our brewery we wanted to build a home to showcase our brand and bring the essence and philosophy of the brand to life. When we met Sarah in Anekdote and showed her around the space she quickly began to understand our vision and what we were trying to do.

Sarah was very helpful in distilling our ideas into clear, concise and creative mood boards that captured exactly the look and feel that we wanted to create in our taproom. Throughout the entire process from concept, design and fit-out Sarah has been a phenomenal help and crutch to us to bring this vision to life. From providing drawings, detailed lists of materials and furnishings, to helping source materials Sarah was very hands-on and steered us in the right direction.

Since opening our doors the feedback from customers, media and fellow industry professionals has been unbelievable and we cannot thank Sarah enough for all her help in bringing this Wicklow Wolf brand home to life. We are delighted to have worked with Sarah and Anekdote and we cannot wait to continue to look towards the future and potential expansions.” -

Darryl Murphy, Wicklow Wolf Marketing Manager

 
 
 
 

Client: Wicklow Wolf

Design: Anekdote

Date Completed: July 2021